Meet the team
Alex grew up on building sites, watching her parents hard work and creativity in action and is just as passionate about improving the poor housing stock scattered around the country. Joining the family business in 2010 she took over as Managing Director from her Father George, in 2014. She has a Virgonian attention to detail and is a proficient multitasker, which is why she works well at the multitude of tasks required behind the scenes to run Back to Front. She likes business dealings to be morally guided and for Clients to feel relaxed and enjoy the design process with the whole team, who collectively work hard to create positive outcomes.
Out of work Alex is undertaking her own Back to Front refurb with husband Toby and undertaking most of the work themselves. When she gets a chance she her preferred pass time is pretending to be a racing driver at Thruxton karting center or digging around for lost industrial treasures at a car boot.
Yolande’s design flair came from growing up in a large Australian family with a brilliant Engineer for a Father and talented Artist for a Mother. She started learning the tools early, brick laying in the snowy mountains on a 45-degree slope with her father and watercolouring along side her Mother at age 7, but it was through life that Yolande really established her unique talents for Architectural design. Yolande’s love for Philosophy, Plato and Sacred geometry has helped her look at design from a fresh perspective and guide our designers to develop the unique Back to Front approach.
Senior Architectural Technician
Graham joined the Back To Front team in February 2012 has excelled in his role as Architectural Technician ever since. He gained his qualifications in Architectural Technology at Somerset College of Arts and Technology in 2009, expanding on his experience in the residential sector. Graham has a passion for architectural detailing and construction challenges and is a master at translating the creative designs produced for planning into the technical drawings and specification required for construction, so the Clients finished home looks like the concept design they fell in love with. Outside of the office, Graham is an avid sports fan and likes to keep busy! If he's not on the terraces supporting his football team, you're likely to find him somewhere in the countryside walking his dog, out on a golf course, playing badminton or gigging it at one of London's many music venues.
Jo joined Back to Front in October 2014 and does a fantastic job supporting the team behind the scenes. Graduating in 2013 in Fine Art at University for Creative Arts in Farnham Jo wanted to be in a creative environment and enjoys helping the team to bring projects from inception to reality. Jo has a great sense of humour and main hobbies include long, sunny beach walks with a gentle breeze flowing through her hair. When she’s not experiencing nature’s glory other hobbies include visiting exhibitions, following her football team and swimming.
Senior Architectural Designer
Jennifer has a real talent for realising the potential of challenging properties both back to front and inside out. Jennifer initially studied Fine Art Painting at Winchester School of Art before pursuing a career in Architecture. After 3 years working in a practice, Jenny left to undertake a qualification in Architectural Technology at Southampton Solent University whilst continuing to work part time for a prominent Hampshire based residential developer. She has a total of 8 years of architectural experience and joined the Back to Front team in early 2011. She is a very creative individual and her main hobbies include visiting exhibitions, drawing, painting and water sports.
George is joint owner of Back to Front and although he has taken a back seat from the day to day activities of the business his experience is still a present influence in the companies future. He likes business dealings to be straightforward with the prime objective being clients happy with what Back To Front have achieved for them and their home. George is an avid motor cycler and enjoys touring and travel.
Back to Front Exterior Design ltd. Was started by George and Yolande Hesse who are passionate about residential architecture and design. Having completed a number of their own remodeling projects in May 1999 the Saturday property section of the Daily Telegraph ran an article about one of their first ‘remodelling’ schemes and Back to Front was born.
Nearly 17 years later Back to Front, based in Farnham, Surrey, has grown into a dynamic family run team providing a unique architectural service specialising in remodeling and extending ugly houses Back to Front and inside out!
Alexandra Hull - MD
"We set our stall out differently from other practices - we don't do big commercial or public works, town planning or developer estates - we only do bespoke residential remodelling and refurbishment. Your home is your primary asset, so when a Client comes to us with their problem property it can be an emotional process for them, with lots of aspirations, hopes and dreams coming head to head with financial restraints and planning/building regulations.
It's really important to understand the specific needs of this design sector to get it right. Not only does it need to function really well to make busy lives as easy as possible but your home is somewhere you want to feel proud of and be uplifted. Kerb appeal is vitally important and is too often neglected, even though it has such a bit impact on value. We want to stay focused on achieving the best results for the main asset in peoples lives and transform their uninspiring, depressing houses into homes which make you feel good, back to front and inside out."
What We Do
Our design package covers exterior remodelling, interior re-design, extensions, planning, building regulations, construction detailing, materials sepcification and tender.
We see houses in three dimensions, so why look at design proposals any other way? All our drafts are presented in 3D, so you can fully understand what is being proposed and make important decisions about how your new home is going to look and function internally.
We are passionate about detailing
The devil is in the detail. Right from day one, our proposals detail colour, materials, window and door styling, furniture layouts, even landscaping. This provides you and your builder a clear vision of what you want to achieve and how to implement it.
A consultative design process.
It sounds obvious but your feedback is an integral part of the design process. Sometimes Clients are worried this means we will just draw up your ideas but by understanding your needs and those of the house fully, we can offer simpler, cheaper or better alternatives that you might not have thought of and work together on finding the best design solutions.
A Holistic Approach
The Back to Front design approach is to look at the whole house, addressing all the elements, internally and externally that are not currently working successfully. We should call our selves Back to Front Inside Out!
We are growing. Please keep an eye out for new opportunities coming soon.Back to top
When we decided to completely remodel our 1960’s house, we looked at a number of architects but none inspired us like Back to Front…From the moment we met the Back to Front team we knew we were in safe hands. They have completely understood our brief and have far exceeded our expectations in delivering a transformational design concept for the whole house. We can see with the aid of their interactive 3D modeling exactly how amazing our house will look and we cannot wait to start work on the next phase of the project. Truly a unique service.
The Rowlands Castle Project
We approached Back to Front through personal recommendation and we have been delighted with the service provided.
Not only have they had the vision to create a design that captures our extensive list of requirements , but have also been a pleasure to deal with.
We would happily recommend them in the future.
The Sevenoaks Project
You have done a fantastic job in interpreting our ideas, a big thank you to you and your team
The Henley Project
I think you offer a great service, and I very much appreciate the time Alexandra took to take me through it. I would certainly point people who are considering renovating in your direction
The Hertfordshire Project
We are so thrilled with it all. When you come you will see how well the space works how good the windows look. So I look forward to showing it off! Thanks again.
The Haywards Heath Project
Just letting you know that our build has finished and we moved back into the house at the weekend. We are delighted with the transformation. Thank you both so much for helping with the vision and design.
The Farnham Project
Thank you so much can’t believe planning went through without a ‘fight’.
The Kingswood Project
I don’t want to sound too gushy (!) but as you’d expect, we receive lots of drawings and I must say yours are some of the most elegant I’ve seen. Perhaps one day, I’ll be fortunate enough to get Back to Front involved in a personal project!
Traditional Roof Lanterns